Shaukat Rasool on Mera Paigham Pakistan.

June 02, 2025 00:25:48
Shaukat Rasool on Mera Paigham Pakistan.
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Shaukat Rasool on Mera Paigham Pakistan.

Jun 02 2025 | 00:25:48

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Show Notes

Shaukat Rasool CEO of Pakistan's award winning, Loralai Olives.

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Episode Transcript

[00:00:29] Speaker A: Thank you very much. Important because. And information because it is not internationally recognized. It's a great achievement for everyone. So across Pakistan, instant solutions or availability of inputs more than 200 vendors. We are very much involved in agriculture. Okay. It's not the olive country Spain or Italy Mediterranean countries. So it is unlikely. [00:04:54] Speaker B: Okay. [00:05:01] Speaker A: I tried in 2023 as well. I got the samples. They like it. But they are so you know, we have to go there requirements how they want to, you know, receive the samples. We have already team experts. [00:06:01] Speaker B: Obviously production or reference. [00:06:58] Speaker A: Agriculture produces mostly regional specific. I put that name to my brand. But this name has been something new Energy in it. [00:07:55] Speaker B: Interesting. Very interesting. [00:07:56] Speaker A: Or. [00:07:59] Speaker B: Conversation around 10 million trees, specialty crops and cherries, blueberries. Million of hectares Canadian government or private sector. [00:09:06] Speaker A: Mostly $7 billion last year. More than. I think 200 plus million dollars. Export because they use. Because they have their own life cycle. It is around $15 billion. Or they are the importers. Biggest importers and biggest exporters. Very interesting. They just don't want to lose their business. And then because they have international contracts pay Export area available 25% of 15 billion dollars. We should continue the plantation. 6 lakhs to 1 million plantation per year. Okay. 2 million 3 million per year. [00:11:49] Speaker B: Area focus dry land agriculture production, production extraction. Extraction plants the production processing. [00:12:35] Speaker A: Almost 40 Project 1 of its kind in whole world. From like farmer to extraction the thing and you know, making it farmers. They are making small units because extra virgin olive oil extraction time. Exception time. I thought within 10 hours. If we can reduce that time within five hours. Or we can good quality olive oil within three, four hours. It can be the best olive oil. And they have in 2014. I think ideal for planting of water. [00:16:18] Speaker B: Climate fluctuations, technical sport building. [00:16:41] Speaker A: They are in the process of membership be the upper country, which is almost the next step will be the membership. I think they will be getting in observer membership 98%. And they have a lot of. They've not PhDs training there sensory panelists research and development role for member countries. [00:17:52] Speaker B: Investment opportunities. Made in Pakistan, predominantly Pakistan Olives production Made in Pakistan or Lorelai olives. Made in Pakistan or Lorelei olives. [00:18:26] Speaker A: Because I will be keeping that brand. For the only quality olive oil expected. There will be nothing more. Because olive you can go for pickle. But I have to for the quality olive oil first secondly session. We are trying to put our place over there going everywhere organic health. Regarding the exports. Exports to, you know, cater the Pakistani community so that they can reduce their import. Already almost. It's a 20 million substitute then we go for very interesting yeah investment investments we are open for but we will shall open and we will look if and we will be you know looking for the partners who can you know scale that band because and this is something ecosystem. [00:21:40] Speaker B: Agriculture sector. [00:21:46] Speaker A: Technology if you're working in a room with your work 1960s we were the you know export import but sector very consistent growth instead of they do other things they should go for the RND or either jam or a Dr. Mango orange and then they export with their name you know the same thing is happening with the pink salt There are a lot of companies. [00:23:35] Speaker B: Made in Pakistan. [00:24:05] Speaker A: They have you know wheat may top 10 rice we are already on the top in production and focus we have to go for you know which is I think low carb but because they presented their local produce in a way that bakilog they should do for that or agriculture.

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